Showing posts with label trade show. Show all posts
Showing posts with label trade show. Show all posts

30 August 2013

LIVING & LOVING LIFE INSTYLE





























There are always periods in life where the scales are tipped unevenly when it comes to work/life balance. Late nights in the office and waking up in the middle of the night to write down to to-do lists are sure signs the candle is burning two quickly at one end and you often find yourself wondering whether it's all worth it? A simple 9-5 job starts to sound more and more appealing. Something that simply pays the bills and allows you to re-discover what your home actually looks like in daylight.

But does a 9-5er get the reward at the end of it all? Do they get to see the culmination of all their hard work in one big fantastic week of retail love jam packed with inspiring creatives from across Australia and the globe? Do they get to be a part of a community dedicated to design in all it's forms and work with the best god damn team in the exhibitions business?

The simple answer is no, they aren't as lucky as me. They don't work for Life Instyle.

While our team might be small, what we lack in numbers we make up for in passion and I am proud as punch at what we managed to pull off at our most recent event held earlier this month. Above is just a glimpse of the goodness that was Life Instyle Melbourne.

For more check out the video by Extra Mile Pictures here

Photo Credit: Emma Scammel



28 September 2012

LIVING LIFE INSTYLE

























It's been nearly 2 months since Life Instyle Melbourne but life has been pretty hectic so apologies for the tardiness. 

For 2 weeks in August I called my hotel room in Melbourne home. Life's not always glamorous in the event industry but the hard work is always worth it when it all comes together at the finish line. Life Instyle was no exception with long days/nights, the blistering cold Melbourne winter and extreme show foot, however the show looked amazing and as usual our exhibitors brought their A-game to display the best brands in the retail business. Not to mention our own little touches including our post-it-note wall (above), astro turf lounge, and chalk boards designs.

Of course there is no way I would have survived without the best team in the biz. Amelia, Tea, Brad, Mel, Mousa, Jac, Adam & Tim are the reason I didn't go completely crazy (well more crazy then I already am). They make getting out of bed each morning after only 4hrs sleep so much easier as well as being able to share those uncontrollable giggles when you're running on empty at the end of the day.

Here's a colourful snapshot of the show and some of the goodies you can expect on the shelves this season. And for more of the products on show check out my Neon's & Neutrals post over on the Life Instyle Blog.
















































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